
Shoptilyoudrop.com.au
30 May 2012
Dust off your heels and reapply your lippy – Australia’s newest fashion label and model search is ready for you. Launch Your Label is an exciting new venture created by Oneweardesigns.com targeting up-and-coming designers and models. The first component of the competition aims to discover Australia’s newest and boldest fashion label. The winner, judged by some of Australia’s fashion elite, will win a prize worth over $20,000 – including a full page in SHOP showcasing the brand, a leading designer mentorship, a boutique on the Oneweardesigns.com website and a cash prize. The second part of the competition calls for promising models aged 16-20 who are looking for the perfect kick-start to their career. Five lucky finalists will be chosen to work the runway at Launch Your Label’s VIP event in August. The winner will receive a 12-month representation with Chadwick Models, a fashion shoot featured in SHOP Til You Drop magazine wearing the winning designer’s collection, a portfolio shoot with Haute Photography be the face of Oneweardesigns.com for 12 months. For more information on the application process and judges click here. Read more.

Fashionchannel.com.au
30 May 2012
Are you Australia’s next fashion superstar? Then the Launch Your Label competition may just be the opportunity you’ve been seeking to propel your career to the next level. But you need to act fast. This exciting initiative — created by Oneweardesigns.com — aims to discover and invest in the future of an Australian designer. With an impressive panel of judges involved, including media identity Natalie Gruzlewski and designers Peter Morrissey and Natalie Chapman, the grand prize is valued at over $20,000 and includes a leading designer mentorship plus a three month start-up marketing package. But competition applications close this Sunday June 3. So to be the one announced as overall winner at an exclusive VIP event in front of Sydney’s fashion and media elite August 29, click here. Read here.

Nine To Five
29 May 2012
If you’re one of those people that doodles designs for a hobby or practices their pout in the mirror, then this competition is for you. A new initiative aimed at discovering and investing in the future of Australian fashion has launched with a host of celebrity judges and mentors backing its cause. Launch Your Label aims to discover Australia’s most promising new fashion label that could score you a prize worth more than $20,000 and an event showcasing your designs to the ‘who’s who’ of Australia’s fashion influencers and media. Created by oneweardesigns.com, the winner will receive a full page in Shop Til You Drop promoting their brand, a leading designer mentorship, a boutique on the oneweardesigns.com website, a three month start up marketing package and a cash prize. A model search off the back of Launch Your Label will roll out next Monday, June 4, with five finalists walking the catwalk at a VIP finale event in August. The major prize consists of a 12 month agency representation with Chadwick Models, fashion shoot in the winning designer’s collection, feature in Shop Til Your Drop magazine, a portfolio shoot with Haute Photography, along with becoming the face of oneweardesigns.com for 12 months. Industry judging heavyweights include Natalie Gruzlewski, Terry Biviano, Shop Til You Drop editor Justine Cullen, fashion journalists Glynis Traill-Nash, Elle Halliwell and Melissa Hoyer and fashion designers Gail Elliot, Joe Farage and Peter Morrissey. ■ Launch Your Label applications are open until Sunday 3 June, 2012. ■ Launch Your Label Model Search entries open from Monday, 4 June – July 31, 2012. ■ To enter and for more information, visit www.launchyourlabelaustralia.com.au. Read here

notgoinghome.com.au
May 29 2012
Launch Your Label is an exciting new competition aimed at discovering Australia’s most promising new label. With a panel of judges from the most influential sectors of fashion and an opportunity to showcase your designs to the ‘who’s who’ of Australia’s fashion influencers and media, Launch Your Label is the perfect stepping stone to launch your fashion career. Applications are now open until Sunday 3 June, 2012. The Judging Panel includes:- Natalie Gruzlewski – Media Identity Terry Biviano – Shoe Designer Justine Cullen – Editor Shop Til You Drop Glynis Traill-Nash – Fashion Journalist – The Sunday Telegraph Elle Halliwell – Journalist – The Sunday Telegraph Jo Casamento – Journalist – The Sun-Herald Melissa Hoyer – Fashion Journalist Victoria Cheatham – Jewellery Designer – Lotus Mendes Georgia Hatzis – Jewellery Designer – Love From Venus Gail Elliott – Fashion Designer Peter Morrissey – Fashion Designer Joe Farage – Fashion Designer Natalie Chapman – Fashion Designer Nikki Hager – Founder, Peep Toe Shoes Lara Petrou – Founder, Oneweardesigns.com Carlotta Moye – Photographer Jo Ferguson – Fashion Stylist The winner will receive a prize package in excess of $20,000, including a full page in Shop Til You Drop magazine promoting their brand, a leading designer mentorship, a boutique on the Oneweardesigns.com website, a three month start up marketing package and a cash prize. For more information on the application process please visit www.launchyourlabelaustralia.com.au. Read here

Stylehunter.com
April 26, 2012
The search for Australia’s hottest new label is here!!! Calling all fashion designers – here is your moment to really shine. From Sunday 15th April 2012, all new designers can enter a competition put on by One Wear Designs called ‘Launch your Label’. ‘Launch your Label’ focuses on discovering and investing into the future of an outstanding new fashion label. Be it shoes, fashion, accessories or more! We think this is one opportunity not to be missed! With a judging panel of talented & powerful individuals including Natalie Gruzlewski, Peter Morrissey, world renowned designer; Gail Elliott, fashion designer; Natalie Chapman and Peep Toe Shoes founder; Nikki Hager, this competition allows anyone over the age of 18 to be judged on technical skill, design, creativity, business acumen and above all, commitment to what they do. The winner will be announced at a VIP event on the 29th of August, 2012 in front of Sydney’s fashion and media elite, the perfect platform to launch your label. So, what’s the prize? Where do we start….. ✄ Full page in Shop Til You Drop magazine promoting their brand ✄ Leading designer mentorship ✄ Boutique on the Oneweardesigns.com website ✄ 3 month start up marketing package from The Social Factory ✄ Cash prize. Plus, the public choice winner will receive: ✄ Leading designer mentorship ✄ Boutique on the Oneweardesigns.com website ✄ An invitation for you and 3 friends to the exclusive VIP event We encourage any new designer out there to get on board. We love to see new Australian labels on the runway and can’t wait to watch this competition unfold. Good luck.READ HERE

Textile Source
23 April, 2012
A $20,000 opportunity for emerging designers Only emerging designers who have no retail stockists will be eligible to enter the Launch Your Label competition that is offering a $20,000 winning package. “The only requirement is that they can’t already have an established boutique or their range stocked in another retail space,” said Lara Petrou, founder of Oneweardesigns. Applications for the Oneweardesigns.com initiative opened earlier this month. Anyone aged over 18 can enter with the prize including a three-month start up marketing package from The Social Factory. Also in the prize are a full page in Shop Til You Drop magazine promoting the brand, a designer mentorship, a boutique on the Onweardesigns.com website and a cash prize. Judges include designers Joe Farage, Natalie Chapman, Peter Morrissey and Gail Elliott. Also on the judging panel are Parlour X owner Eva Galambos and Nikki Hager, founder of Peep Toe Shoes, shoe designer Terry Biviano and jewellery designers Victoria Cheatham and Georgia Hatzis as well as several fashion journalists. Plans are for the Launch Your Label competition to be held annually in Australia and to be introduced into other global markets as well. “We have a few investors who want to get involved in a global competition before the end of the year,” she said. Meanwhile, the Oneweardesigns.com website now provides e-commerce sites for 55 boutique stores, a service it started to offer when the concept was launched last year. “We now have over 10,000 hits a month for our formula of buy, sell and swap,” Petrou said. READ MORE[/member]

Daily Gloss
15 April, 2012
Fancy yourself or a friend as Australia’s next fashion design star? Looking for that big break? Look no further than the new Launch Your Label competition. An initiative of OneWearDesigns.com, Launch Your Label aims to discover and promote Australia’s most promising new fashion label. With applications opening today (April 15th) and staying open until June 3rd, you’ve got plenty of time to get an amazing application together. With a judging panel made up of the who’s who of the Australian fashion industry (think Gail Elliot, Peter Morrissey, Terry Biviano and many more) and a prize package valued at over $20000, this could be the well heeled foot in the door you’ve been waiting for. In addition to a cash prize, the winner will receive a full page in Shop Til You magazine promoting their brand, a leading designer mentorship and 3 month start up marketing package, plus their own boutique on Oneweardesigns.com. Judged on design and creativity plus business acumen and passion, the winner will not only create envious threads, but will have the most potential to succeed commercially. Announced at a VIP event in August, and open to anyone over the age of 18, this is one competition you don’t want to miss. Visit www.launchyourlabelaustralia.com.au for more information. READ MORE

Ragtrader
10 April, 2012
Aspiring Australian designers will be offered the opportunity to win a prize package in excess of $20,000 this month via a new competition aimed at at discovering the nation’s most promising new label. The ‘Launch Your Label’ initiative, created by online retailer Oneweardesigns.com, will open for first-ever applications on Sunday April 15, and will see a panel of judges and mentors from the fashion industry select one of Australia’s fledgling fashion labels for investment. Judges include shoe designer Terry Biviano, fashion designers Peter Morrissey and Gail Elliott of local label Little Joe, Eva Galambos, owner of Parlour X boutique, Nikki Hager, founder of footwear label Peep Toe Shoes, as well as fashion journalists Justine Cullen, editor of magazine Shop Til You Drop, Glynis Trail-Nash of The Sunday Telegraph, and Melissa Hoyer. The competition, open to anyone over the age of 18, will be judged on technical skill, design, creativity, business acumen and commitment and will see the winning designer receive a prize package worth over $20,000. The prize package will include a full page in Shop Til You Drop magazine promoting their brand, a leading designer mentorship, a boutique on the Oneweardesigns.com website, a three month start-up marketing package and a cash prize. The winner will also be announced at a VIP event on August 29, 2012 in front of Sydney’s fashion and media elite. For more information on the application process and judges, go to: www.launchyourlabelaustralia.com.au. Oneweardesigns.com aws launched in October 2011 by founder Lara Petrou. The site operates as a web platform designed for fashionistas to buy, sell or swap brand new and pre-loved designer clothing in an environment dedicated to fashion. READ HERE

Minx.com.au
April 10, 2012
From Sunday 15 April, emerging designers will have the opportunity to take part in a fantastic competition aimed at unearthing Australia’s most promising new label. With a panel of judges from the most influential sectors of fashion, a prize worth more than $20,000 and an event showcasing designs to the who’s who of Australia’s fash pack and media, Launch Your Label is a new initiative created by Oneweardesigns.com aimed at discovering and investing in the future of fashion in Australia. Providing an amazing platform for emerging designers to showcase their talents, the competition boasts an impressive panel of judges and mentors including media personality Natalie Gruzlewski, shoe designer Terry Biviano, magazine editor Justine Cullen, fashion royalty Peter Morrissey, journalist Melissa Hoyer and jewellery designer Georgia Hatzis to name a few. The Launch Your Label competition is open to anyone over the age of 18 and will be judged on technical skill, design, creativity, business acumen and commitment. The winner will be announced at a VIP event on August 29. READ HERE

Stray Magazine
April 5, 2012
Applications open Sunday 15 April, 2012 for an exciting new competition aimed at discovering Australia’s most promising new label. With a panel of judges from the most influential sectors of fashion, a prize worth more than $20,000 and an event showcasing your designs to the ‘who’s who’ of Australia’s fashion influencers and media, it’s the perfect stepping stone to launch your fashion career. Launch Your Label is a new initiative created by Oneweardesigns.com focussed on discovering and investing into the future of an outstanding new fashion label. Launch Your Label is open to anyone over the age of 18 and will be judged on technical skill, design, creativity, business acumen and commitment – the label* that the panel of judges deems to have the most potential to succeed will win. The winner will be announced at a VIP event on the 29th of August, 2012 in front of Sydney’s fashion and media elite, the perfect platform to launch your label. The winner will receive a prize package in excess of $20,000 including: ✄ Full page in Shop Til You Drop magazine promoting their brand ✄ Leading designer mentorship ✄ Boutique on the Oneweardesigns.com website ✄ 3 month start up marketing package from The Social Factory ✄ Cash prize. Plus, the public choice winner will receive: ✄ Leading designer mentorship ✄ Boutique on the Oneweardesigns.com website ✄ An invitation for you and 3 friends to the exclusive VIP event * Note – a label can be made up of a solo designer or a partnership of two designers. READ MORE

Rescu.com.au
Tuesday 3 April
If you’ve been designing clothes in your garage and longing for your big break, the Australian fashion scene has a new prize just for you. The Launch Your Label competition opened this week in floods of hype – and the prizes alone are causing eyes to bug out. It’s no flash-in-the-pan promotional scheme, but an in-depth prize package designed to provide a business platform – on every level. There’s advertising in Shop Til You Drop magazine, a start-up marketing pack, mentoring, an internet boutique including shipping, and all sorts of other goodies. In other words, all the things a genuine start-up label needs and often can’t afford. The judges are no slouch either. It’s one of the biggest judging panels in competitions in years, with Gail Elliot, Peter Morrissey, Terry Biviano and Glynis Trail-Nash all adding their voices alongside 10 others to pick the winner. The applications open on 15 April, and the winner will be announced in August. It’s open to anybody over 18, but don’t enter unless you’re serious – the judges are looking for “technical skill, design, creativity, business acumen and commitment”. No diva behaviour allowed here. Hopefully the Launch Your Label competition will start the careers of some truly stratospheric Australian talent. As Dion Lee and other young designers have proved, this is a country to watch, and the more resources put into the labels the better. Go to launchyourlabelaustralia.com.au for more details, and tell all your fashionista friends – this is one to watch. READ HERE

Sesora
April 3, 2012
Are you Australia’s hottest new label? The fancy-free folk over at oneweardesigns.com have launched an exciting new competition that aims to discover and invest into the future of Australia’s most promising new label. With a jaw-droppingly impressive judging panel, the chance to participate in an event showcasing your designs to Australia’s fashion elite and a prize worth over $20,000, you’d be crazy not to enter. Launch Your Label has the support of Aussie style heavyweights including Terry Biviano, Justine Cullen, Glynis Trail-Nash, Gail Elliott, Peter Morrissey and many more. Applications open on Sunday the 15th of April so start reading up on what your application must contain here and get your entries ready. The Launch Your Label competition is open to anyone over the age of 18 and will be judged on technical skill, design, creativity, business acumen and commitment – the designer that the panel of judges deems to have the most potential to succeed will win. For more information on the application process and judges, visit www.launchyourlabelaustralia.com.au READ HERE

diariesofbella.com.au
Tuesday 3 April, 2012
See yourself as a creative? Fancy seeing your fashion designs on the catwalk? Here’s your chance! Calling all up-and-coming designers…the search for Australia’s hottest new label is HERE! Applications open in two weeks’ time for an exciting new competition aimed at uncovering one promising new label. If you want to showcase your wares to the “who’s who” of Australian fashion influencers and media, win a prize of over $20,000 to set yourself up and seeing yourself being part of a brand new initiative to launch your career, then listen up. One Wear Designs has founded the “Launch Your Label” competition – with applicants over 18 being judged on their creativity, technical skill, design, business smarts and commitment. Your prize package will include a full-page spread in Australia’s best-selling shopping magazine, Shop Til You Drop, mentoring from a leading designer, your own boutique on www.oneweardesigns.com, a three-month marketing start-up package and of course cold, hard cash! To get yourself into the running to be crowned at a very special VIP event on 29th August in front of Sydney’s fashion and media elite, get planning and enter, enter, enter! The fabulous judged include Natalie Gruzlewski, Terry Biviano, Shop’s Juzzy Cullen, Glynis Trail-Nash, Elle Halliwell, my fave Peter Morrissey, Gail Elliot, Natalie Chapman, Nikki Hager, One Wear Design’s own Lara Petrou, the divine Jo Ferguson and many more. This could be your time to shine – but you’ve got to be in it to win it! For more info, check out www.launchyourlabelaustralia.com.au. READ HERE




